Manchester businesses spend significant time and money getting their branding right. Logo, colour palette, typography, tone of voice, website design all need to be considered, approved, and applied. If your team page goes live with a mix of cropped wedding photos, ten-year-old studio portraits, and a few phone spics taken against the kitchen wall, your branding isn’t consistent.
A corporate headshot photographer in Manchester who understands brand style will ensure your people look like they belong to the same company, are on the same page and telling the same story.
Why brand consistency matters in headshots
Your team page is often the most visited page on your website after the homepage. Prospective clients want to see who they will deal with. Recruits want to see who they will work alongside. Inconsistent images suggest a business that has grown without any care of the finer details.
Consistent headshots do the opposite. The same lighting, background treatment, crop, and level of polish across every staff member signal a business that is organised and pays attention. It also makes the page easier to look at, keeping people captivated longer.
Matching the headshot to your visual identity
Paul Currie has been a professional photographer for nearly three decades, working with newspaper, magazine, corporate and private clients across the North West of England. Before a corporate headshot session, he reviews how your brand presents itself and plans the shoot accordingly.
That might mean:
- Background choice. Could mean a clean white or grey backdrop for a law or accountancy practice, a textured brick wall or open-plan office for a creative agency or tech firm or an exterior shot with the Manchester skyline for a property business.
- Colour. Choose backgrounds and lighting that sit comfortably with your brand palette so the headshots don’t clash with the rest of the website.
- Crop and format. You’ll consider square for LinkedIn, landscape for a website banner and portrait for a printed brochure. Agree on the formats in advance and Paul will deliver every image ready to use.
- Expression and posture. A financial services firm and a start-up will want different things from their people. Paul directs each sitter so the whole team lands at the same point on the scale between formal and relaxed.
Shooting at your Manchester office
Most corporate headshot sessions are shot on location. Paul brings portable studio lighting and backdrops to your premises, whether you work from a Spinningfields office, a converted mill in Ancoats, or a unit at MediaCity. He sets up in a meeting room or quiet corner. Staff step out of their day for ten minutes so that they don’t lose time travelling to a studio.
This also makes it far easier to keep the look consistent when new starters join. The same set-up can be recreated on a return visit, so the twentieth headshot matches the first.
Paul has previously shot on-location headshots and personal branding images for clients including Heineken and Greene King, and photographed conferences and corporate events across Manchester throughout the year.
What you receive
Every image is retouched professionally, the skin evened, stray hairs tidied, colours balanced, yet still ensure that each person looks like themselves. Files are supplied in the sizes and formats agreed at the outset, ready for your web developer, marketing team or LinkedIn profile.
Book a corporate headshot photographer in Manchester.
If your team page needs to align with the rest of your brand, get in touch to discuss dates, numbers, and the look you’d like. Paul works with businesses of every size across Greater Manchester, from sole practitioners to teams of over a hundred or more.Contact Paul Currie Photography by email or WhatsApp to arrange your session.